Third Rail Advisory — Public Affairs · Fractional Leadership

What we do

Sound decisions in markets that are still taking shape.

Third Rail Advisory serves companies, investors, associations, and nonprofits in cannabis and other emerging markets. We combine two decades of policy and industry leadership, an unparalleled professional network, and entrepreneurial grit to help clients make sound decisions, engage the right people, and protect their position as markets take shape.

Market Entry

Strategy and diligence for companies evaluating a move into cannabis or other emerging industries.

Public Affairs

Government relations, stakeholder engagement, strategic communications, and policy strategy.

Association Growth

Strategic counsel and support for trade associations and nonprofits.

Fractional Leadership

Interim or part-time executive and public affairs leadership for organizations that need senior guidance without a full-time hire.

About

Aaron Smith

Founder, Third Rail Advisory

Third Rail Advisory is the independent practice of Aaron Smith, who has been at the center of the cannabis reform movement for more than two decades. A trusted policy leader and zealous advocate for small business, Aaron has contributed to the passage or implementation of nearly every state adult-use and medical cannabis law on the books today.

In 2010, he co-founded the National Cannabis Industry Association and built it into the largest cannabis trade group in the United States, serving as CEO for 15 years. He remains on the NCIA board and continues to passionately advocate for small and independent cannabis businesses.

Aaron now advises operators, regulators, associations, investors, and policymakers navigating or entering the industry. He splits his time between Denver, Colorado, and Santa Rosa, California.

Portrait of Aaron Smith, founder of Third Rail Advisory — Photo credit: Cannabis Camera

Contact

Let’s talk.

Tell us a bit about your company or organization and what you’re working through. We’ll follow up directly.

Email aaron@thirdrailadvisory.com